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the advisory network GmbH was founded in 2007 (formerly known as German Board Advisors GmbH Bonn) and has a long-term history and track record for more than one decade in the market. In 2018 the company was re-named and consolidated all activities in its new headquarter in the heart of the Rhine Area in Bonn.

Our Shareholders

Erik Appleby holds a Master’s Degree in Business Administration after completing histechnical apprenticeship.

Gaining first experience in sales and customer care he started his career in the HR services sector in 2003, followed by several years working as a Headhunter and Consultant. From 2011 on he managed the legal predecessor of the advisory network GmbH as Managing Director / Geschäftsführer. In 2014 he became a Managing Partner of the company. Finally, in 2018 he gained the level of an equitable shareholder.

Erik focusses on projects on top-management and management level as well as special assignments. He is married and father of two children.


Richard Senger holds a multiple diploma in Applied Economics, Operations Research and Information Science after finishing his education as a Banking Professional.

Working several years as CFO and CHRO for global players in Europe and the US he took over roles as Managing Director and Partner in renowned consulting firms in Cologne and Frankfurt. 2006 he started his career as an entrepreneur and founded his first own advisory company which operates successfully in the market till today. 2007 he became partner and shareholder of the legal predecessor of the advisory network GmbH.

Richard focusses on projects on top-management level and special assignments. Furthermore, he is a generally accepted expert for Digitalisation and Restructuring. He is married and has one son.

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